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Stop Guessing. Start Growing Your Membership.

The APEX CX Member Growth System™ helps member-based organizations attract younger members, grow lifetime value, and fix churn leaks — using a proven, time-tested 90-day framework that turns insight into action.

Built on real results from leading associations and credit unions, this system gives you everything you need to build a predictable, scalable member growth engine.

Get the complete Member Growth System (Playbook + Toolkit) for only $149.
One-time access. No subscription. No guesswork — just a clear system that works.

Get Instant Access for $149

Are hidden leaks stalling your membership growth?

Take the Free Member Growth Assessment to uncover your biggest opportunities in under 5 minutes.

Get Your Score

Is Your Membership Model Leaking Value?

Today’s members expect more — and move on fast when they don’t get it.
If you’re seeing the signs, you’re not alone:

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Engagement is slipping

Your most loyal members are quietly leaving. Renewal rates are slipping, engagement is declining, and long-time members no longer see the value they once did.

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You’re missing younger audiences

Gen Z and Millennials aren’t joining. You’re still marketing, but they’re not listening — and you’re losing an entire generation of future members.

Black background with white hourglass icon.

Your membership is aging, but growth isn’t

Your average member age keeps climbing… while your growth curve stays stuck. Without a shift, you’re heading for slow irrelevance.

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New players are outpacing you

Competitors are moving faster, offering sharper value, and redefining what “membership” means. If you’re not evolving, you’re getting left behind.

Your members have changed.
But your value prop hasn’t.

APEX CX gives you the tools, strategy, and support to catch up — and pull ahead — by attracting the right members, growing smarter, and retaining longer.

Start your climb with APEX CX
Take the Free Assessment

Introducing the APEX CX Member Growth System

Black book titled "The Member Growth Playbook" with the Apex logo on the cover, lying on a black background.

A step-by-step framework that helps you:

  • Attract: Launch campaigns that resonate with younger members.

  • Grow: Increase the value and engagement of existing members.

  • Retain: Build loyalty programs and renewal journeys that last.

What’s Inside:

✅ The Member Growth Playbook™️

✅ The Member Growth Assessment™️

✅ The Member Growth Toolkit™️ with 30+ templates and worksheets, including:

✅ Member Churn Calculator

✅ 90-day launch plan

✅ “Leaky Bucket” fixers

✅ Value Ladder worksheets

✅ Retention funnel diagnostics

✅ Member Growth Flywheel Canvas

Access the full digital APEX Member Growth System™️ instantly for $149 via Google Drive—No Login Required

Get Instant Access for $149

By the End of the 7 Steps, You’ll Have:

✔️ A clear snapshot of where your membership model is strong — and where it’s leaking

✔️ A defined growth strategy tailored to your members and market

✔️ Sharper messaging that actually lands with younger audiences

✔️ A value ladder that increases engagement and member revenue

✔️ A retention plan that keeps members longer and boosts loyalty

✔️ Plug-and-play templates to help you operationalize fast

✔️ A 90-day growth plan to align your team and take action immediately

Get instant Access for $149

3 Ways APEX CX Can Help You Grow

Every membership organization is at a different stage in their growth journey. That’s why APEX CX offers three clear paths — from self-serve DIY tools to full support partnerships — so you can choose the level of guidance that fits your goals.

A person holding a black book titled 'The Member Growth Playbook' with the Apex CX logo at the bottom, sitting on a dark carpeted surface.

01

Basecamp

DIY toolkit to kickstart your membership growth with proven frameworks and ready-to-use tools.

What’s included:

  • The complete APEX Member Growth Playbook + Toolkit

  • Step-by-step guide to build your 90-day plan to attract, grow, and retain members

  • Digital toolkit with 30+ templates and worksheets including LTV & churn calculators and a membership health assessment tool

  • Instant access via Google Drive — no setup required

Get Instant Access for $149
Take the Free Assessment

02

Sherpa

Guided support to assess your CX maturity, align your team, and chart a clear growth roadmap.

What’s included:

  • Member interviews and a Member Growth Assessment to diagnose gaps and opportunities

  • Live, customized workshop focused on Attract, Grow, Retain

  • Tailored 12‑month roadmap with prioritized next steps

  • 1:1 debrief and coaching session to ensure clarity and momentum

Book a Discovery Call
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03

Summit

Embedded support to implement, optimize, and sustain your CX growth engine.

What’s included:

  • Hands-on support to execute your member growth roadmap

  • Fractional CXO coaching to guide strategy and mentor your team

  • Performance tracking with clear KPIs and accountability

  • Weekly check-ins to maintain momentum and adapt in real time

Request a Meeting

Choose Your Plan

Build your Member Growth Engine with APEX CX. Pick the level of support that fits your team and timeline.

Transparent pricing. No hidden fees.

Basecamp

APEX Member Growth System™️

Self‑paced DIY system with playbooks and tools to diagnose and improve your membership model.

$149

One-time Purchase

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You Get:

✅ APEX Member Growth Playbook™️ (digital)

✅ APEX Member Growth Toolkit™️ (digital)

✅ 30+ templates and worksheets (editable + printable)

✅ Step‑by‑step Guide to build your 90-day plan

✅ Instant access via Google Drive — no setup required

Sherpa

Guided Growth Sprint

Two‑week expert‑led sprint: interviews, in‑person workshop, and a custom 12‑month roadmap.

from

$4,995

Fixed Engagement

Everything in Basecamp, plus:

✅ Stakeholder interviews + insight analysis

✅ 1‑day in‑person strategy workshop (or virtual)

✅ Custom 12‑month Member Growth Roadmap with KPIs

✅ Full access to Basecamp toolkit

✅ Leadership debrief + next‑step recommendations

Summit

Embedded Growth Partnership

Ongoing strategy, execution, project support, and advisory to scale member growth with confidence.

from

$7,500/mo

Min. 6-month Engagement

  • Everything in Sherpa + Basecamp, plus:

  • ✅ 15-20 hours per month of dedicated senior advisory, strategy, and project leadership to execute your Member Growth Roadmap

  • ✅ Monthly coaching + Project Leadership

  • ✅ Co‑developed member campaigns and pilots

    ✅ Quarterly analytics + growth reports

    ✅ Board / ELT advisory sessions + priority access to new frameworks

Questions about scope or procurement? Contact us for a formal quote.

Still thinking about it?
Take the Free Member Growth Assessment to uncover your biggest opportunities in under 5 minutes.

Get Your Free Assessment

FAQs: Member Growth System

Still on the fence? Let’s clear that up.

If you’ve made it this far, you already know something needs to change — members are disengaging, growth has stalled, or your old tactics aren’t working like they used to.

The APEX Member Growth System™️ was built for exactly that moment. It’s not theory or guesswork. It’s a proven, step-by-step system that helps you fix leaks, attract new audiences, and create experiences members actually want to stay for.

Below are the most common questions leaders ask before they start. The same ones you might be asking right now.

  • It’s your playbook for modern membership growth — a 7-step framework that helps you fix churn, attract younger members, and build loyalty that lasts. No jargon, no fluff. Just a proven system that turns insight into action and action into measurable growth.

  • For associations, credit unions, cooperatives, and professional organizations that are ready to stop guessing and start growing. If engagement is slipping or your member base is aging, this is designed for you.

  • Within 90 days, most teams see:

    • 10–20% higher renewal rates

    • 25% boost in engagement

    • 30–50% faster onboarding

    • Clear growth KPIs that keep your team focused and accountable
      You’ll shift from reactive tactics to a data-backed growth engine that compounds every quarter.

    • Basecamp (DIY): Get the full playbook, templates, and scorecards — run it your way.

    • Sherpa (Guided): Join a 3-hour strategy workshop and receive a diagnostic report plus a 12-month roadmap.

    • Summit (Partnership): We roll up our sleeves with you — ongoing coaching, fractional CXO support, and performance tracking.

    • Choose Basecamp if you want to self-start.

    • Choose Sherpa if you want guidance and clarity fast.

    • Choose Summit if you want a trusted partner by your side to drive execution and results.
      Start small — you can always upgrade as results build momentum.

  • Most consultants diagnose and leave. We co-build. The APEX Member Growth System™️ gives you a repeatable playbook you can use again and again—independent of us.

  • You’ll feel clarity and alignment within weeks. You’ll see measurable growth within one quarter. The system keeps building momentum as your member base strengthens.

  • No. The system scales to your size. You can start small with Basecamp at just $149 or Sherpa and then expand as you grow.

    • Basecamp: a few hours per week

    • Sherpa: one 3-hour workshop + light follow-ups

    • Summit: ongoing collaboration and monthly growth sessions

  • Take the Free Member Growth Assessment. You’ll get your score instantly — plus personalized insights on where your biggest opportunities lie.

    Start Your Free Assessment here: https://www.apexcx.ca/free-assessment

Start Your Free Assessment

Contact Us

Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!

Book Your Free 20-Minute Consult

See How APEX CX Can Help You Grow — Before You Commit

Book a focused, no-pressure conversation to explore if we’re the right fit for your membership growth goals.

In 20 minutes, we’ll:

  • Get a quick sense of your current challenges

  • Share how APEX CX might help (or point you in the right direction)

  • Answer any questions about our approach, playbook, or packages

You’ll walk away with clarity — not commitments.

Book Your Free Consult